Killersocks.com

The machine lurches, the gears turn and the whistle blows... OTP is proud to design a hip, sporty new power online retail experience called killersocks.com.

Focusing on activity specific, high performance socks, killersocks.com is a multimedia powerhouse that utilizes everything Web 2.0 has to offer. Animation, video, breathtaking scenic photography, and an exciting new blog - The Killer Lifestyle. Each element focuses on providing clients with a full service, concierge style shopping experience.

OTP will introduce the company mascot, Sockrates in a series of high impact, animated webisodes, that express the mojo and humor behind killersocks.com and it's CEO, Kerren Lynch Gallagher.

Watch for the store launch in mid April. "We've got your feet covered."